5 reasons why your business should use a pavement sign
The recession has finally lifted and the Irish summer has arrived, people are coming out of the woodwork to walk the streets and spend their hard earned cash. What better way to attract them to your business than with a well thought out pavement sign. If your business doesn’t have one already then hopefully this article will show you why you need one. Maybe your business already uses them, great, but don’t stop reading, you may find some useful tips to improve your current setup.
1. They are inexpensive forms of advertising
Compared to other forms of advertising such as newspapers or leaflet drops, pavement signs are extremely cost effective. With basic panel and base systems starting at €79 there is a pavement sign to suit every budget. Pavement signs show potential customers that you are open for business and will guarantee an increase in customers for your business. They can be customised with a variety of messages and can be used as long as needed. If used correctly the small investment could pay for itself within a day!
Made from hardwearing materials, pavement signs can be used in almost any situation and in almost any weather. If you are planning to use a pavement sign in windy conditions, signs with weighted bases such as swing signs and windmasters are ideal. Caution should be used when using A-frame signs in windy conditions as they may topple over. Of course this can be prevented by using a weight such as a sandbag to hold it down.
3. They Attract Attention
By placing a pavement sign in the path of your potential customers they are sure to notice it. As the time in which your would be customers can read the message is limited, make a good first impression by keeping the message straight forward and to the point.